REVOLUTIONIZING FAN ENGAGEMENT WITH LED PERIMETER BOARDS:STRATEGIES FOR WINNING IN-STADIUM ADVERTISING

### IntroductionAcross modern athletic venues, the visual experience plays an essential role in venue atmosphere. Among the most impactful innovations has been the stadium LED screen, providing crystal-clear replay and live footage and creates unforgettable atmospheres. Whether it’s a gigantic LED perimeter board wrapping around the pitch or a ma